OVER-THE-TOP APPROACH FOR YOUR AMAZING CONTENT DISTRIBUTION
Streaming across different devices whenever we want is possible because of “over-the-top,” a term that explains the new delivery method of video content over the globe without the need for traditional broadcast, cable or satellite media providers. We are talking about 21st Century where people are paying an internet service providers for internet access to watch Movies, Series and Songs, on various devices without paying separately for cable TV.
Next Generation Content Delivery
As of now there are two different levels of content distribution and experience.
Traditional Video streaming - in which video is simply streamed across a range of devices like smart TV’s, mobile devices, and computers. YouTube is one of the most popular platform for video streaming.
OTT - Is when premium content and a superior experience is made available by an OTT provider, such as Netflix, Disney+, Sony, ZEE and so on. No matter the provider, OTT content can also be streamed on the vast array of today’s devices.
The accessibility of OTT is one of the primary reasons it is so popular. To stream OTT, customers only require an internet connection connected to a device that supports apps or browsers.
Mobile Devices: Smartphones and tablets are able to download OTT apps to stream on-the go.
Personal Computers: Consumers can access OTT content from desktop-based web browsers.
Smart TVs: The most common examples include Roku, Apple TV, Firestick and more. Game consoles, like PlayStation, also often support OTT apps.
Control your Solution
OTT means all about control over your content, brand, user experience, audience, monetization and, most of all, your data. General streaming Platforms just do not give you that.
Ad-free monetization is possible, by enabling custom monetization strategies (AVOD / SVOD / TVOD and the like). OTT analytics enhances targeted advertising and fine tune your campaigns.
Direct to Consumer
O.T.T. is the ultimate platform for reaching your targeted audience directly with your content and delivering a premium video experience which you control. With OTT, media providers can get immediate user feedback through direct engagement and interaction.
Viewers are now in the driver’s seat, due to overall control. More than ever, users are able to identify exactly what to watch and only pay for the media subscriptions that they want. OTT provides the flexibility to adjust your models to the market for maximum uptake.
Your Own Website
We adapt secure technologies for your amazing content - Customized Website following Browser Standard Protocols.
We present tailored UI for your amazing content presentation - Customized Native Android App harnessing the processing power of the device.
Customized UI / UX for your amazing content presentation - Customized iOS App following Standard UX Protocols.
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